Artifact (ärt’?
fakt)
n. any object made by human work
One of Hip-Hop’s many claims to fame is the
knack for redefining and re-spelling words found in
Webster’s dictionary. A true byproduct of the
culture, California-based lyricist Artaphac (inspired
by his deceased uncle, Art, and “the Art-Of-spitting
Fact”) not only puts a unique spin on the noun
that is his name, but he also offers a much needed new
perception of the modern rap artist with his debut album
Uninfluenced: (The Hard Way).
The first of many soundtracks to Artaphac’s
roller-coaster life, Uninfluenced: (The Hard Way) is
not just another album with a trumped up title. It’s
the perfect stamp for a story of self-teaching and independence
that started in Los Angeles, California and was supposed
to end in tragedy years ago.
Growing up listening to everything ranging from Anita
Baker to Public Enemy to Cameo, this sonic variety would
serve as the backdrop to a life that saw Art raised
by his South Central-native mother, and Black Panther
and Nation of Islam aligned extended family. With so
many influences, and not mention the hostile Long Beach
and South Central environments he was raised in, Artaphac
naturally scoffed at any notion of authority leading
to his expulsion in the second grade and eventual banning
from the State of California school system at a young
age.
After relocating to South Carolina and then Atlanta
with his grandmother Artaphac had plenty of time on
his hands now. Through hustling to make ends meet Artaphac
was drawn to Hip-Hop and it wasn’t long before
this hustler by nature was heading up his own company,
Militant Mind Frame Records, now known as Thug Armada
Worldwide, in 1996.
Success wasn’t immediate as Artaphac’s
allegiance to the streets brought him hurdles like having
musical ideas stolen from him, attempts on his life,
and even going to jail. He resurfaced in 2000, mentally
stronger, less destructive, more focused with his skills
refined.
Through five years of highs (opening shows nationwide)
and lows (a stint of homelessness) Artaphac conjured
Uninfluenced: (The Hard Way) which showcases a blend
of the knowledge of 2Pac, the gangster mentality of
Snoop Dogg, the word mastery of Jay-Z, the hustling
spirit of Clipse, the brains and brawn of Benzino, the
party vibe of Chingy and the swagger of Bishop Magic
Juan to create not a super-rapper, but a Kingpin.
Executively produced by God and hugely co-produced
by Artaphac himself Uninfluenced: (The Hard Way) features
a unique mesh of harsh reality, hope and instruction
for a better future. Autobiographical songs like “Confessions
of A Kingpin” shows Art at his finest, walking
listeners through a past, present, and future journey
of his life. The emotion-charged “Murdermentary”
demonstrates Art’s uncanny ability of compacting
a lifetime into a matter of minutes as he comments on
how the Willie Lynch philosophy has destroyed, and continues
to destroy, the youth through the public school system.
He also takes a moment to boast his coast on “Ghetto
Superstars” where he raps, “Everybody loves
to bite the west, because we pulling cards we ain’t
ever had no equals/we live like savages and die like
sequels.” And in a true hustler’s fashion
he also comments on male/female relationships on “Smile
Bacc” which is also the name of his women’s
clothing line.
Touting his debut as the “first street album
from L.A.,” Artaphac is poised to destroy and
rebuild the image of today’s Hip-Hop artist.
“I don’t promote gangbanging or being a
drug lord. I promote the street life. All of the stuff
that Hollywood hasn’t glorified,” he says.
“I promote being a kingpin.”